InsightsHIGH | AI Software for Chemicals & Industrials
Powered by Runes AI  ·  Chemicals & Industrials

Your business has 1,000 customers, 200 products, and margins hiding in the detail.
We find them.

InsightsHIGH builds AI-powered software for chemicals and industrials companies. Not dashboards. Specific decisions, ranked by value at stake, in time to act on them.

$215K quality cost resolved 30% inventory reduction $3M–$6M annual margin uplift 366 complaints triaged by AI 4,173K MT demand sized 24 end markets modelled 25+ years domain expertise $215K quality cost resolved 30% inventory reduction $3M–$6M annual margin uplift 366 complaints triaged by AI 4,173K MT demand sized 24 end markets modelled 25+ years domain expertise
The problem we solve

The margin, growth, and cost signals are in your data. The challenge is mining for them across the full portfolio, in real time.

01

Scale that defeats manual analysis

A mid-size specialty chemicals company has 800 customers, 150 products, and 6 verticals. That is more than a million possible pricing and resource combinations. The margin opportunity lives inside them, in the combinations no analyst had time to examine this quarter.

02

A review cycle too slow to act on

Monthly and quarterly reviews surface what happened 30 to 90 days ago. By the time a pattern is identified and approved, the market has moved and the loss has repeated. Commercial and operational decisions require a system that never waits for the next review cycle.

03

Aggregate data that hides account-level truth

Average gross margin by product looks acceptable. True profitability by customer, after freight, service cost, payment terms, and complaint volume, tells a different story. The decisions that move the needle require precision at the account and SKU level, not the portfolio average.

CommEx — Flagship Product

The 3–5 commercial decisions that create the most value. Every month.

CommEx is InsightsHIGH's commercial excellence platform. It processes your ERP data continuously, decomposes margin variance to the customer and product level, and delivers a ranked set of actions before your team starts the monthly operating review.

No report to interpret. No spreadsheet to build. A ranked list of specific opportunities and risks — with the reasoning to act on them immediately.

Five integrated modules
Monthly Operating Review Core
Detailed Margin Analysis Core
Pricing Review Extension
Raw Material Impact Analysis Extension
Action Tracker Core
CommEx — Today's priorities
RUNES AI
By InsightsHIGH

Runes AI is our AI platform — the technical foundation that powers all InsightsHIGH products. Built for chemicals and industrials, it combines optimization algorithms, domain-trained ML models, contextual RAG, and LLM reasoning into a suite of applications that deploy in weeks and produce outputs specific enough to act on.

CommEx Intelligent Scheduling Resolve Working Capital Optimization Intelligent Demand Forecasting
The Runes AI product suite

Three products. Two more on the way.

Each product is independently deployable and built on domain knowledge accumulated over 25 years in chemicals and industrials. Deploy one or deploy all — they share a common data backbone so insights compound.

Runes AI · Working Capital Optimization

DSO, DIO, and DPO diagnostics that connect working capital decisions to commercial and operational actions. Customer-level cash flow intelligence linked to pricing and terms.

Runes AI · Intelligent Demand Forecasting

Demand forecasts that incorporate end-market signals, customer order patterns, and macroeconomic indicators — not just historical sales data extrapolated forward.

The AI Architecture

Four types of AI. One coherent decision.

Most AI tools apply one technique and call it intelligent. The decisions that create real value in chemicals and industrials require four types of AI working together as a single system. This is how Runes AI is built.

Optimization AI
Best decision under constraints

Price, resource, and schedule optimization across the full commercial and operational portfolio

Finds the provably best decision for each customer-product combination or production run while respecting margin floors, volume commitments, capacity constraints, and contract terms simultaneously. No heuristics. No approximations.

Optimal price for Account 47 on Product C: $2,140/MT. Constraints applied: volume commitment, margin floor $1,940, churn risk threshold. Upside vs. current: $180/MT across 340MT annual volume.
Predictive AI
What is likely to happen next

Elasticity, churn, demand, and wallet share models calibrated to your customer base

Account-level price elasticity modeling. Churn risk scoring from behavioral signals in your ERP and CRM. Demand forecasting at SKU level. All calibrated to your specific customers and plant configurations, not industry averages.

Account 89: churn probability 14% at current price. Elasticity low. Wallet share captured: 34% of addressable. Largest unmet need: Product D, estimated $1.8M annual spend going to a competitor.
Generative AI
The insight in human language

Domain-constrained synthesis that turns model output into a specific, actionable decision

Not a chatbot. A domain-constrained layer trained on decision patterns in industrials and specialty chemicals. Translates model outputs into specific actions with visible reasoning — and drafts customer communications in your brand voice.

"Three accounts are approaching renewal with significant uncaptured margin. Highest priority: Account 12 — a 9% price increase is supported by elasticity data and will not trigger churn. Estimated impact: $420K annually."
Agentic AI
Monitors, reasons, and acts

Autonomous agents that surface exceptions before they become losses

Deal-review agents monitor every new deal against margin floors and benchmarks. Complaint agents triage and route from intake. Market intelligence agents track signals continuously. Account health agents flag at-risk relationships before the next review cycle.

Deal #4471 flagged: 14.7% discount applied, margin floor breach of $120/MT. Counter-proposal generated and escalated to commercial director for approval before customer confirmation.
Your ERP & CRM data
Optimize
Predict
Synthesize
Act
Runes AI decision
Client results

Outcomes, not outputs.

Every number here comes from a real engagement. We do not invent proof points.

$0M–$6M
Annual margin uplift
Pricing framework backed by log-log regression and SAP pocket-price waterfall. Specialty silica manufacturer, sustained over four years.
0%
Inventory reduction
SKU-level ageing analysis and a governed working capital programme. Specialty chemicals manufacturer to best-in-class benchmark.
$0K
Quality cost resolved
Resolve AI platform. Pattern detection traced a contamination spike to a specific carrier in real time — a root cause that manual review had not surfaced.
0
Complaints triaged by AI
Resolve in production at a specialty chemicals manufacturer. Triage time dramatically reduced. Response quality consistently above pre-AI baseline.
Who we serve

Built exclusively for chemicals and industrials.

We do not build general-purpose AI tools. Every product is designed around how chemicals and industrials companies work — the data structures, the decision cycles, the commercial dynamics.

Specialty Chemicals

Formula-based pricing, product family structures, cost pass-through dynamics, multi-segment customer portfolios. We know the complexity of your commercial model before we start.

Industrial Manufacturers

Multi-asset plants, complex scheduling constraints, margin-per-machine-hour decisions, and supply chain dynamics that connect directly to commercial outcomes.

PE-Backed Portfolio Companies

100-day plans, commercial diligence workstreams, and value creation analytics that previously required $500K consulting engagements — deployed from your transaction data with no bespoke development.

Ready to see what this looks like for your business?

A 30-minute call is enough to assess fit and scope a realistic result.